Ryz, the Portland-based community sourcing Web 2.0 sneaker eCommerce site that I’ve written about before is live in Beta! At least 3 cool designs are available for purchase. These sneaker designs were chosen as winning designs from amongst hundreds submitted by the masses. Going forward, the masses get to vote on the designs. And the winning designs go up, just weeks later, for online sale on Ryz. Think “Project Runway” meets “American Idol” meets film festivals meets threadless meets Amazon.
And the result is edgier, more authentic/organic and contemporary (as in what was hot in the designers head a couple weeks ago, not a couple years ago) than Nike, Vanns, adidas, Puma. Combined.
Happy designing and/or shopping!
Would Design by Humans or springleap.com be examples of crowdsourcing?