Indie 2.0

Fred Schruers has a good article in Wired Can the Internet Save Indie Film? The article addresses an equally good and even more influential address by Mark Gill at the LA Film Festival entitled Yes, The Sky Really is Falling.

Cliff Notes of the Wired article: more indie films than ever are being made, but there’s less money than ever to fund and distribute them–in part because of consumers spending more time on the internet and less time going to non-blockbuster movies. But same internet will be part of the solution–as soon as it gets up to speed. Part of getting up to speed is technical (Dan’s take: need it to be ubiquitous and able to operate in the living after two beers, a la Roku set top boxes, Jaman or podcasting to Apple TV). And part has to do with a way to get long-tail movies onto the long tail of internet movie distribution networks, which is where a new outfit called Cinetic Rights Management promises to help.

Check it all out. If an indie film falls in the forest and nobody hears it, does it exist?